Radio Monitoring is a remarkable system for tracking campaign and
competitor airplay in major Australian markets; our proprietary software uses "Watermarking"
and "Fingerpinting" technologies for best possible accuracy and flexibility.
Key Features
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Post times are available within 20 minutes of broadcast; the on line system correlates
broadcast to schedule showing discrepancies, bonus spots and reports competitor
activity including daypart rotation, SOV and flighting.
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Various agency friendly reports are supplied including:
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Campaign reports that investigate advertiser activity
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Market reports that display competitor advertiser activity
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Reports feature the option to:
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Search and save audio to your desktop
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Save data to a formatted Excel spreadsheet
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Export data in a format for third party software
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Generate R&F in third party software from spot exports
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Check competitor adjacencies and placement
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View position in break
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Key number rotation
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Search by market, station, network or “All”
Markets Monitored
NSW |
Sydney
Newcastle |
VIC |
Melbourne Geelong |
QLD |
Brisbane
Gold Coast |
SA |
Adelaide |
WA |
Perth |
ACT |
Canberra |